Market Expansion Services
ChinaAndWorld 全球市场增长服务
Reinventing Global Reach
重构全球触达
Most think expansion is just product + ads. But true global growth needs strategy, insights, world-class marketing, strong IT, great UX, and even cybersecurity. Success comes not from spending big, but from building scalable, resilient markets.
多数人以为市场拓展只是好产品加广告。但真正的全球增长需要战略、洞察、一流营销、稳健 IT、卓越体验，甚至顶级网络安全。成功靠的不是烧钱，而是构建可扩展且有韧性的市场。
ADVERTISING
广告
“They're everywhere, all the time.”
“他们无处不在，时时出现。”
Advertising is the art of attention—turning ideas into campaigns that cut through noise, connect with audiences, and fuel brand growth through creativity, data, and media strategy.
广告是吸引注意的艺术——通过创意、数据与媒介策略，将想法转化为触达受众、推动品牌增长的有力活动。
CONVERSION BUILDING
转化提升
“Everything's connected.”
“一切皆有关联。”
Conversion building turns interest into action by optimizing every step of the customer journey. With testing and data insights, it smooths friction and transforms prospects into loyal customers.
转化打造将兴趣转化为行动，通过优化客户旅程每一步。借助测试与数据洞察，消除阻力，把潜在用户变成忠实客户。
BRANDING & LOCALIZATION
品牌与本土化
“The purchase just feels right.”
“这次购买感觉恰到好处。”
Branding builds a company’s unique voice and trust, while localization adapts it to local culture. Together, they keep global identity consistent yet authentic—driving strong connections and lasting success.
品牌塑造企业独特声音与信任，而本地化让其契合在地文化。两者结合既保持全球一致性，又实现真实共鸣——促进紧密联系与持久成功。
Explore Our Services 了解我们的服务
Brand Strategy 品牌战略
Brand strategy defines a business’s identity and values. It builds trust, sets you apart, and ensures consistent messaging across every touchpoint—driving loyalty in a competitive market.
品牌战略定义企业的身份与价值。它建立信任、塑造差异，并在所有触点保持一致——在竞争激烈的市场中赢得长期忠诚。
UGC Management 用户生成内容管理
User Generated Content (UGC) builds credibility through customer reviews, photos, and videos. Managing UGC showcases authentic experiences, boosts engagement, drives conversions, and strengthens community.
用户生成内容（UGC）通过评价、照片和视频建立可信度。有效管理 UGC 能展示真实体验，提升互动，推动转化，并强化社区感。
Advertising 广告
Ecommerce advertising uses targeted ads across social, search, and display to boost visibility and sales. Data-driven campaigns ensure the right message reaches the right audience, maximizing ROI.
电商广告通过社交媒体、搜索和展示等精准投放提升曝光与销量。数据驱动的活动确保信息触达目标受众，从而最大化投资回报率。
Influencer Marketing 红人营销
Influencer marketing leverages social media voices to promote products. By partnering with aligned influencers, brands expand reach, boost credibility, and drive sales—especially in niche markets.
电商红人营销利用社交媒体影响力推广产品。与契合品牌的红人合作，可扩大触达、提升信任，并推动销量，尤其在细分市场中更显成效。
Content Localization 内容本地化
Content localization adapts marketing, websites, and product copy to local culture and language. It boosts user experience, engagement, and conversions in global markets.
内容本地化将营销、网站与产品文案调整为契合当地文化与语言。它能提升用户体验、增加互动，并提高全球市场转化率。
Custom Development 定制开发
Custom website and app development creates tailored, user-friendly platforms. It boosts performance, enhances interactions, and adds features for target needs—scalable, secure, and brand-aligned.
定制网站与应用开发能打造个性化、易用的平台。它提升性能、优化互动，并满足目标用户需求——可扩展、安全，并与品牌目标一致。
CDP & Data Analytics 客户数据平台
A Customer Data Platform (CDP) unifies shopper data from all sources into one view. It enables personalized experiences, targeted marketing, and better service—driving engagement, retention, and conversions.
客户数据平台（CDP）将多渠道数据整合为统一视图。它助力个性化体验、精准营销与优质服务，从而提升互动、留存与转化率。
Cybersecurity 网络安全
Cybersecurity protects data and transactions from threats. Ads traffic can be faked by bots, distorting algorithms, while DDoS attacks can paralyze servers. With encryption, secure payments, and fraud detection, we safeguard your growth.
网络安全保护数据与交易免受威胁。广告流量可能被机器人伪造、干扰算法，DDoS 攻击甚至能瘫痪服务器。通过加密、安全支付和欺诈检测，我们守护您的增长。